Herbal Doses
The goal of this project was to create an essential oil brand with a new logo, package design and e-commerce design.
Process
I began my process by sketching logo concepts that would visualize the name of the brand. I wanted to design a logo that would give a fresh, clean and airy vibe. I sketched a few variations and finalized the design that represented the dose or drop of oil containing curved lines to represent the herbs.
I then started to brainstorm and research different label designs that would go well with the look and feel of the brand. I kept the packaging minimal with strokes of colour to represent each essential oil. The outcome resulted in a logo design, 6 essential oil labels and a landing page for the brand’s website.
Project Scope:
Typography
Branding
Logo Design
Package Design
Web Design